Sector
Walkable demoOnline Retail
For merchants who want a shop of their own instead of handing margin and customer relationships to a marketplace indefinitely.
The trigger
Why it usually gets rebuilt
Sales run through a marketplace. It brings revenue, keeps the customer relationship, and changes its terms whenever it likes. The shop of your own never gets built because the groundwork looks daunting: a return policy, totals that include shipping and sales tax, unit prices on multipacks — none of which a business-card website ever had to worry about.
Typical pages
- Home
- Categories
- Product pages
- Basket & checkout
- Shipping & delivery times
- Returns & refunds
- About us
- Contact & service
Features
What actually makes the difference
Not every website needs everything. These are the points that genuinely count in this trade.
Complete price information on the product
Final price including VAT, shipping costs flagged and linked, and a unit price per kilo or liter where goods are sold in packs. Price-indication rules require these; the shop carries the fields so they do not get skipped.
Returns built into the buying path
The return policy and the return form are part of the checkout and the confirmation, not a subpage nobody visits. The wording itself belongs in front of an attorney once; we build the places where it takes effect.
A checkout without trapdoors
Before the final click, the summary shows every item, every cost and the delivery terms, and the order button says plainly what it does, with the full total beside it. This is where disputes originate — and where purchases are abandoned.
Variants, tiers, minimum quantities
Size, color and pack size as variants with their own price and their own stock. Trade customers can get tiered pricing and minimum orders without running a second shop.
Stock from the inventory system
Stock levels come from the system that already tracks them. What is sold out cannot be ordered, which ends the 'sorry, actually out of stock' phone call.
Search and filters that fit the range
Thirty products need a list; three thousand do not. Filters follow the attributes your customers actually search by, not the shape of your catalog.
Automation
What can run by itself
Confirmation and invoice in one move
The buyer gets an order confirmation carrying the required details, and the invoice comes out of the same process. Accounting receives it in parallel, with no step in between.
Dispatch notice with a tracking number
The message goes out as soon as the label is printed. Most retail service inquiries are about precisely this question: where is my order.
Returns as a guided process
The customer registers the return through a form and gets the label; goods-in knows what is coming. Parcels arriving with no note and no reference become rare.
Abandoned basket reminder
One message after an abandoned checkout, where the customer has consented. A share of those orders come back, particularly when the sticking point was a shipping cost question.
Reorder prompt for consumables
For filters, pet food or care products, the shop gets in touch once the usual supply would have run out. A one-off purchase turns into a recurring one.
Integrations
Types of system typically connected — which product exactly is something we work out in the call.
- Inventory management
- Payment provider
- Shipping carrier and label printing
- Accounting and invoicing
- Product data management
- Newsletter delivery
Budget
$8,250 – $19,800
A modest range with a single payment method sits at the lower edge; effort grows with the number of variants, the depth of the inventory integration, and how much of invoicing and returns has to run without hands on it.
Tell us what you have in mind.
Answer a few questions about your project. At the end you book an appointment and see a guide figure for the effort — free, without obligation and with no sales pitch.
- You'll hear back within 24 hours
- No sales pressure
- Fixed price before work starts