Sector
Sector profileDental practice
For dental practices offering hygiene, prosthetics and implantology: a site that organizes recalls, bookings and the conversation about what patients pay themselves.
The trigger
Why it usually gets rebuilt
Hygiene recalls sit on index cards in a drawer, and whoever does not get a call simply does not come back. Meanwhile almost every patient facing a crown or a bridge asks the same thing: what does the insurer cover, what do I add on top, and why is that written down nowhere?
Typical pages
- Home
- The practice and the team
- Treatments we focus on
- Hygiene and recall
- Prosthetics, treatment and cost plan
- Book an appointment
- Emergency cover and directions
Features
What actually makes the difference
Not every website needs everything. These are the points that genuinely count in this trade.
Booking by chair time
A hygiene appointment needs a different block than a check-up. The booking asks what the visit is for and allocates the right length, with the right clinician — or with the hygienist where that is who you need.
Recall at each patient's own interval
Patients set once how often they want to hear from the practice: every six months, once a year, or whatever the treatment calls for. The card index is no longer the system of record.
Explaining cost instead of listing prices
What the statutory insurer covers as standard care and what counts as an optional extra is set out in plain words, alongside a note about the written treatment and cost plan. No figures that would come out differently in any real case.
Emergency cover first, everything else after
Someone searching at midnight in pain is not reading a treatment list. A fixed strip gives out-of-hours contact details and the emergency dental service run by the regional chamber.
Forms on the tablet, not in the inbox
Medical history and privacy notice are completed at reception on a tablet or on paper. Previous conditions, medication and allergies have no place in a form that travels through a website.
Photo sets with consent on record
Before-and-after images are delicate: they need written consent from the person shown, and advertising rules for medical practices do not allow them to suggest a guaranteed outcome. The image library records which picture has consent, and until when.
Automation
What can run by itself
Recall runs at the set interval
Once the interval is stored, the reminder goes out without anyone touching it — with a booking link rather than a request to ring the practice.
Reminders that make canceling easy
A message the day before and a link to move the appointment. The easier canceling is, the less often a chair sits empty without warning.
Short-notice gaps go to the waiting list
When a block falls through, it goes to the patients who said they could come at short notice. First to accept takes it, with no chain of calls from reception.
A nudge about the annual check-up record
Patients who need their yearly entry and have not been in get a note towards the end of the year. It is the call they would otherwise make in January, annoyed.
Integrations
Types of system typically connected — which product exactly is something we work out in the call.
- Dental practice software with appointment book
- Recall and hygiene management
- SMS and email delivery
- Check-in tablet at reception
- Map services and emergency-cover directories
Budget
$6,050 – $12,100
A two-chair practice sits at the lower end; recall integration, several locations and a maintained photo library with consent records move it up.
Tell us what you have in mind.
Answer a few questions about your project. At the end you book an appointment and see a guide figure for the effort — free, without obligation and with no sales pitch.
- You'll hear back within 24 hours
- No sales pressure
- Fixed price before work starts